
Frequently Asked Questions (FAQ)
(Almost) everything you wanted answered about Mercia AI.
Have a question we haven’t covered? Get in touch and we’ll be happy to help.
Last updated: May 2025
General
Who is Mercia AI for?
Mercia AI is for anyone who’s heard the hype about Artificial Intelligence (AI) and wants to understand what it really is—and how it can benefit them.
Whether you’re a jobseeker, a small business owner, or simply curious about AI, we’re here to help you unlock its potential in a responsible and effective way.
So, what is AI?
AI enables computers to solve problems in minutes that might take humans hours—or even weeks. It mimics human thinking, predicts future outcomes using past data, and takes on repetitive tasks so you can focus on what really matters.
Chances are, you’ve already used AI today—without even realising it.
What is Mercia Minds?
Mercia Minds is the community outreach side of Mercia AI. It offers face-to-face events like free talks, live demos, and beginner-friendly workshops to help people in Coventry and the wider Mercia region understand artificial intelligence—without the jargon.
These are held at local venues like Coventry Central Library and are a key part of Mercia AI’s mission to make AI more accessible and empowering for everyone.
Do I need to be a business owner to attend a Mercia Minds event?
Not at all. Mercia Minds events are open to anyone curious about AI—whether you're a freelancer, student, jobseeker, or just interested in how AI might affect everyday life. All events are designed to be friendly, local, and practical.
Services
What can Mercia AI do for me?
We provide practical, no-fluff solutions for:
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Jobseekers – From CV optimisation to AI-powered job search strategies, we help you beat the bots and land your next role faster.
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Small businesses – We assess your AI readiness, craft tailored AI strategies, and help you grow and compete with AI-led efficiency.
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Creatives – Our Visual Intelligence service delivers tailor-made AI-generated images and short-form videos for your brand, blog, or story.
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The Curious – Wondering what this AI-thingy is all about and how it can benefit you? You've come to the right place.
Vision & Ethics
Are you on a mission or something?
We are.
Mercia AI’s mission:
"To empower individuals, organisations, and communities to harness the transformative power of artificial intelligence responsibly and effectively."
Everything we offer connects back to this goal.
Are you replacing people’s jobs with AI?
No. AI is here—and it’s not going anywhere. Mercia AI exists to help people use AI, not replace them.
Our Visual Intelligence services, for example, empower individuals and small teams without the time or budget for professional designers. Where needed, we refer clients to trusted human creatives.
We believe AI should support, not undercut.
Practical Info
Are you insured?
Yes. Mercia AI holds Professional Indemnity Insurance to protect both us and our clients. Full details are available on request.
Can I use your services outside the UK?
Yes—except for the USA and Canada, due to insurance restrictions.
Do you just use ChatGPT for everything?
Nope. We’re tool-agnostic.
We use the right AI tools for the job—whether that’s OpenAI, Google, Anthropic, Mistral, xAI, Perplexity, or open-source platforms. You’ll see them mentioned in our blog posts, but we’re not tied to any single vendor. You shouldn’t have to be either.
We also go beyond chat-based tools. Mercia AI actively uses machine learning (ML) to analyse small data sets, build custom solutions, and generate deeper insights. Our hands-on ML work includes tools like ML.NET, Scikit-learn, and Python, and we’ve also worked with platforms like Google Colab and Azure AI Foundry for experimentation and training. We're not just about prompting chatbots—we build with AI, too.
Why choose Mercia AI?
Mercia AI brings:
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Nearly 30 years of software development experience spread across multiple industries
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Microsoft certifications in AI, Data, and Azure
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A passion for exploring new ways AI can solve real problems
We don’t just offer services—we deliver solutions that solve real-world problems and unlock tangible value.
We stay up to date—so you don’t have to.
Where are you based?
In the heart of historic Mercia—Coventry, right here in the Midlands of England. Also home to Lady Godiva (yes, that Lady Godiva). Within the Sky Blue City, we continue our mission to make AI beneficial to everyone.
